Bookstore
Data and Reality
By William Kent
March 8, 2012
Data and Reality gracefully weaves the disciplines of psychology and philosophy with data management to create timeless takeaways on how we perceive and manage information. Although databases and related technology have come a long way since 1978, the process of eliciting business requirements and how we think about information remains constant. This book will provide valuable insights whether you are a 1970s data-processing expert or a modern-day business analyst, data modeler, database administrator, or data architect. This third edition of Data and Reality differs substantially from the first and second editions. Data modeling thought leader Steve Hoberman has updated many of the original examples and references and added his commentary throughout the book, including key points at the end of each chapter.
Leadership Caffeine
Art Petty
February 2, 2012
Consider this collection of idea-prompting, action inspiring essays as your own portable professional development coach! This book is different than just about every leadership and personal professional development book you will ever read. Drawing upon his work and feedback from his Management Excellence Blog, author, educator, executive and leadership developer, Art Petty, serves up slightly more than 80 brief, power-packed and idea-filled essays for topics ranging from surviving the tough days to dealing with power and politics, building high performance teams, strengthening decision-making skills and pursuing greatness as a leader. The book is organized into 10 distinct sections for easy topic reference, and every essay offers up practical ideas, thought-prompters and some "kick in the seat-of-the-pants" motivation for professionals interested in taking their personal, team and organizational performance to the next level. The essays in the book are intended to be consumed one or two at a time on a topic relevant to your current situation, vexing workplace problem or your own developmental needs. While there are no silver bullets in business or in life, the ideas contained within each article are intended to help you explore, experiment and find your way forward. Read and apply the ideas and lessons in one essay every week, and you will be a very different leader and professional in one year! This is an ideal desk reference and idea-generating tool for motivated professionals everywhere.
Testing Data Warehouse Applications
Doug Vucevic and Mengxi Jett Zhang
November 21, 2011
A data warehouse is a valuable corporate asset used to envisage business strategies and make informed business decisions. The enhanced access to information that a data warehouse provides, enable an organization to make the time-critical business decisions that are required to remain competitive. Data warehousing needs a comprehensive assessment of the impact to the entire organization and development of a plan for an organized, systematic solution. As for the Quality Assurance [QA] teams, it creates an exciting new opportunity that comes once in a life time. It is nothing less than a new business paradigm, which creates a new unlimited learning opportunities required to prosper in it. As in any new paradigm, most of us are unprepared for it. That is a bad news. Good news is so is everybody else. The race is on! The most nimble of us will flourish the most. Read on, with this book you will give yourself the head start.
Smart or Lucky
by Judith Hurwitz
November 14, 2011
An insider's look at the combination of luck and smarts you need to succeed in today's changing tech world. To be successful in any highly competitive market, you have to be smart, but you also have to be lucky by being at the right place at the right time. The most successful technology entrepreneurs understand the value of the combination of luck and smarts and make it work for them. Those who fail are the ones who may be lucky but get complacent, believe they're the smartest players in the market, and fail to make the changes needed to sustain leadership. Smart or Lucky? is for business leaders who are interested in learning what it takes to be successful in emerging markets and how to sustain success over the long term. It shows entrepreneurs how to recognize a lucky break and have the foresight to take advantage of it.
Data Virtualization
by Robert Eve and Judith R. Davis
October 13, 2011
"Data Virtualization: Going Beyond Traditional Data Integration to Achieve Business Agility," introduces the technology that enables data virtualization and presents ten real-world case studies that demonstrate the significant value and tangible business agility benefits that can be achieved through the implementation of data virtualization solutions. The core of the book is a rich set of in-depth data virtualization case studies that describe how ten enterprises across a wide range of industries and domains have successfully adopted data virtualization to increase their business agility. The ten enterprises profiled are customers of Composite Software Inc., a data virtualization software vendor. These case studies are preceded by a summary chapter entitled Data Virtualization: The User Perspective that synthesizes the business agility benefits achieved through data virtualization and provides a compendium of best practices for implementing data virtualization solutions. The summary is followed by the ten detailed case studies from Comcast, Compassion International, a Fortune 50 Computer Manufacturer, a Fortune 50 Financial Services Firm, a Global 50 Energy Company, a Global 100 Financial Services Firm, Northern Trust, NYSE Euronext, Pfizer and Qualcomm.
Decision Management Systems
by James Taylor
October 13, 2011
In this book, the field's leading expert demonstrates how to use them to drive unprecedented levels of business value. James Taylor shows how to integrate operational and analytic technologies to create systems that are more agile, more analytic, and more adaptive. Through actual case studies, you'll learn how to combine technologies such as predictive analytics, optimization, and business rulesimproving customer service, reducing fraud, managing risk, increasing agility, and driving growth.
Joe Celko's SQL for Smarties
by Joe Celko
June 24, 2011
SQL for Smarties was hailed as the first book devoted explicitly to the advanced techniques needed to transform an experienced SQL programmer into an expert. Now, 15 years later and in its fourth edition, this classic reference still reigns supreme as the only book written by a SQL master that teaches programmers and practitioners to become SQL masters themselves! These are not just tips and techniques; also offered are the best solutions to old and new challenges. Joe Celko conveys the way you need to think in order to get the most out of SQL programming efforts for both correctness and performance.
Database Modeling and Design, 5th Edition
by Toby J. Teorey, Sam S. Lightstone, Tom Nadeau & H.V. Jagadish
June 24, 2011
In the extensively revised fifth edition, youll get clear explanations, lots of terrific examples and an illustrative case, and the really practical advice you have come to count on with design rules that are applicable to any SQL-based system. But youll also get plenty to help you grow from a new database designer to an experienced designer developing industrial-sized systems.
Data Mining: Concepts and Techniques, 3rd Edition
by Jiawei Han, Micheline Kamber & Jian Pei
June 24, 2011
Not only does the third of edition of Data Mining: Concepts and Techniques continue the tradition of equipping you with an understanding and application of the theory and practice of discovering patterns hidden in large data sets, it also focuses on new, important topics in the field: data warehouses and data cube technology, mining stream, mining social networks, and mining spatial, multimedia and other complex data. Each chapter is a stand-alone guide to a critical topic, presenting proven algorithms and sound implementations ready to be used directly or with strategic modification against live data. This is the resource you need if you want to apply todays most powerful data mining techniques to meet real business challenges.
Data Mining: Practical Machine Learning Tools and Techniques
by Ian H. Witten, Eibe Frank & Mark A. Hall
June 24, 2011
Data Mining: Practical Machine Learning Tools and Techniques offers a thorough grounding in machine learning concepts as well as practical advice on applying machine learning tools and techniques in real-world data mining situations. This highly anticipated third edition of the most acclaimed work on data mining and machine learning will teach you everything you need to know about preparing inputs, interpreting outputs, evaluating results, and the algorithmic methods at the heart of successful data mining.
Data Architecture
by Charles Tupper
June 24, 2011
Data Architecture: From Zen to Reality explains the principles underlying data architecture, how data evolves with organizations, and the challenges organizations face in structuring and managing their data. It also discusses proven methods and technologies to solve the complex issues dealing with data. The book uses a holistic approach to the field of data architecture by covering the various applied areas of data, including data modeling and data model management, data quality , data governance, enterprise information management, database design, data warehousing, and warehouse design.
Managing Time in Relational Databases
by Tom Johnston & Randall Weis
June 24, 2011
Managing Time in Relational Databases shows how to make the rich information content of bi-temporal data available to business users, while simplifying the design, maintenance and retrieval of that data. Metadata declarations eliminate the need to directly model temporal data. Temporal data maintenance is isolated in code that can be invoked to update bi-temporal data in any database and from any application program, across the enterprise. Anyone who can write queries against conventional data will be able to write queries against the bi-temporal data structures described in this book.
Joe Celko's Data, Measurements and Standards in SQL
by Joe Celko
June 24, 2011
Data, Measurements and Standards in SQL reveals the shift these programmers need to make to overcome this deadlock. By collecting and detailing the diverse standards of myriad industries, and then giving a declaration for the units that can be used in an SQL schema, Celko enables readers to write and implement portable data that can interface to any number of external application systems!
Agile Development & Business Goals
by Bill Holtsnider, Tom Wheeler, George Stragand & Joe Gee
June 24, 2011
Agile Development and Business Goals describes a unique, state-of-the-art methodology that aligns the critical but often silo-ed software development process with core company goals. Eschewing long-winded agile philosophy in favor of a formally prioritized process, this book serves as a distilled learning guide for managing technical resources in a manner that directly boosts your bottom line. Build the teams, define the roles, acquire the tools, and deliver your world-class software on time and on budget.
How to Build a Digital Library
by Ian H. Witten, David Bainbridge & David M. Nichols
June 24, 2011
How to Build a Digital Library is the only book that offers all the knowledge and tools needed to construct and maintain a digital library, regardless of the size or purpose. It is the perfectly self-contained resource for individuals, agencies, and institutions wishing to put this powerful tool to work in their burgeoning information treasuries. The Second Edition reflects new developments in the field as well as in the Greenstone Digital Library open source software.









